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Website Content is King

The people at Bulletproof Digital know all about the world of great content. Online marketing has changed. What once worked no longer does and it is important that your website keeps up with these changes to the face of Internet marketing.

There are several types of content that you can use to help your website get the attention that it deserves. The types of content that will get your site the most attention are using blogs, videos, guest posts, social media marketing, and more.

Once you have strong content you need to get your content out there for people to see. Using search engines is the most obvious way to do this. This is considered organic Internet marketing. From there you can use social media to help get your message out there. Create a strong Facebook presence. Use your Twitter account. Stay up to date and let your social media be a social way to express your business online. [Read more…] about Website Content is King

Evergreen Content

You want to make sure that your website has great content.  Working with content masters, like OrangeCounty SEO is one way to make that happen, but even without their help you can have a website with content that is amazing.  There is more to great content than writing about the latest and greatest in your niche market.  Evergreen content is the gift the keeps on giving.

Evergreen content is information that will always be relevant to your market.  There are topics in your genre that will never fall out of favor and will always be something that is searched for.  Having plenty of evergreen content on your site is going to make it easy to have a constant stream of people coming to your site.

Think about the things in your market that never change.  There are bound to be a few things that pop into mind right off of the bat.  These are the topics that you want to write about and have content for on your website.  The reality is that eventually this information might fall out of the mainstream, but if it is going to be potentially relevant for more than a year, it is considered evergreen. [Read more…] about Evergreen Content

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